, ,

Smarty Sunglasses

A new brand in Italy for a new challenge.

Smarty Sunglasses is a new eyewear brand that combines Swiss engineering with Italian Design.
Smarty Sunglasses is a project that directly involves Logic Comunication.
Thanks to the Swiss Eyewear Group collaboration, Logic Comunication will take care of all the marketing phases.
The e-commerce platform smarty-sunglasses.com has recently been published, and all the social actions necessary for disseminating the brand nationally and internationally are planned for 2023.
Facebook and Instagram are the main active channels, and a Linkedin company profile is dedicated.
Smarty Sunglasses will also be distributed offline in fashion stores through the sales network and in all international import channels that wish to be part of the project.
A new challenge for 2023 awaits us but we are determined to reach the goal.

Technical Description

  • Graphic design
  • Web design
  • Data entry
  • communication plan
  • web marketing strategy
  • More than 300 different products are input into the database.
  • Shooting video and photo
  • Customer: Internal