Ode to Imagination.

A tribute to the uman imagination

The initial idea was to create a promotional film for the new HOMA web application dedicated to selling spare parts (SPM).
The final result is an emotional film that conveys a positive corporate message, made of growth, intuition and, above all, imagination.
Entirely filmed at the Science and Technology Museum in Milan, it sees the extraordinary participation of Eric Alexander as an actor.
The screenplay is by Giovanni Salvaggio, the direction and editing are by Guido Bedont, the DOP by “Chicco” Pierobon, the shooting is by Mario Travaini, and the SFX is by Fabrizio Foti.
60 seconds to watch carefully.